Showing posts with label Mobile Brand Advertising Report. Show all posts
Showing posts with label Mobile Brand Advertising Report. Show all posts
22/10/2007
Mobile Brand Advertising Takes Off, Direct Already on Its Way
The pieces are in place for mobile brand advertising to start scaling up, says eMarketer's Mobile Brand Advertising report, which projects worldwide mobile brand advertising will increase to $3.6 billion in 2011 - nearly 30 times more than the mere $124 million in 2006
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