29/08/2007

E! Creates Online, Mobile Video Content for Breaking Celebrity News


Popular entertainment news channel E! has launched a new series specifically for online and mobile distribution, reports Mediaweek.

E! News Now launched yesterday with 12 original video clips on breaking celebrity gossip and entertainment news. Viewers can stream the clips on E! Online or access them through a participating wireless carrier.

New videos will be posted whenever news breaks, 24 hours a day.

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